Selling ad space on eBay, a new trend?

My favorite bargains site has announced they are looking for a sponsor to their web site. What is new about it? They are selling the sponsorship from eBay. Provided your site has certain level of visibility this probably makes sense. eBay takes around 5% from each sale. Typical ad space reseller takes 45%. Makes a difference, huh? For it is also PR since it might as well be one of the first sales of the sort.

Another interesting part of this whole story is that you can have a glance on what web traffic a site like this can have. Not bad IMHO being launched just a couple of months back. Google Analytics

See also:

5 Responses to “Selling ad space on eBay, a new trend?”

  1. 1 errno Sep 19th, 2006 at 3:20 am

    what do you think will the winning bidder pay? I’d say ~$350… we’ll see :)

  2. 2 probargainhunter Sep 20th, 2006 at 10:22 pm

    I will give them $500. Considering how much effort they have put into it they well deserve it. ;-)

  3. 3 probargainhunter Sep 26th, 2006 at 5:08 pm

    For the record – it closed at $710

  4. 4 errno Nov 8th, 2006 at 4:00 pm

    the month has passed and the ad banner is up for grabs again. this time around they didn’t auction it at eBay… what gives? got bitten by eBay fees?

  5. 5 probargainhunter Nov 13th, 2006 at 2:07 am

    Adbrite is the way to go! :-)
    With 30% commission that they take I doubt Adbrite is the preferred alternative. My guess – eBay is just not very well suited for selling web ads.

Leave a Reply