This is somewhat strange but rather interesting trick that a friend of mine has dug out. It allows you to book first class airline tickets at coach prices. What you need to do is just look for a special type of fare called YUPP, QUPP or Z.
Never heard of it before? Neither did I but 10news.com claims that this is a sure way to save hundreds of dollars on a first class ticket.
Ask a booking agent on the phone specifically for a YUPP, or if you buy online, all you have to do is search for a first-class seat. If a YUPP is available, the fare will automatically show up as the lowest rate. You can confirm that by checking the fare class.
Flying first class is not something a price cautious traveler usually has in mind but hey, why not if the price is the same as coach!?
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