I never thought I would blog about buying eyeglasses but here I am. Thanks to my genes my vision is OK and I never had to buy eyeglasses for myself. However my love to bargain hunting has taken over and I just couldn’t resist commenting.
Ira from 3mew has done a research on the subject of buying eyeglasses online. It is a very informative and at times funny blog post which I recommend reading to everyone.
The markup on eyeglasses frames can routinely be 1000%!
This obviously makes it worth while looking for online alternatives. Ira ends up buying his glasses from Zenni Optical and Googles4u at a 6 times discount over what he would pay at LensCrafters or another B&M chain.
The blog post has produced a flurry of comments with one from an optician questioning practicality of online shopping. Some of the points sound pretty valid and some (like one below) — just hilarious.
Stores also have more overhead (salaries for qualified and experienced opticians, ulitity bills, etc) so you are paying for more than just the frame…you are paying for the overall service.
Don’t we usually go to an ophthalmologist when we want our eyes checked? Why pay for the service again at the store?